German Events
Crafting Unforgettable Experiences
Journey
Established in 2015, thriving today.
In 2015, a group of German and Chinese enthusiasts embarked on a mission to bring the vibrant traditions and festive spirit of Germany to Shanghai. Thus, German Events was born. Over the years, we have grown from a small team with a big dream to a leading event marketing agency known for delivering authentic German experiences.
Expertise
Blending German and Chinese culture in Shanghai.
With a deep understanding of both German and Chinese cultures, we specialize in creating events that blend the best of both worlds. Our expertise lies in our ability to capture the essence of German traditions and present them in a way that resonates with our diverse audience in Shanghai. Bla bla bla
Impact
German well-known annual events promoting German culture.
From the lively Shanghai Oktoberfest to the enchanting German Christmas Markets, our events have become highly anticipated annual occurrences that attract tens of thousands of attendees. We have successfully introduced German culture to China, fostering cultural exchange and mutual appreciation.
Promise
Quality event creation for engagement & experiences.
At German Events, we are committed to delivering high-quality, engaging, and memorable experiences. We pay attention to every detail, from the initial concept creation to the final event execution, ensuring that events we organize are a true reflection of German culture and lifestyle.
Future
Creating long-lasting cultural bridge between Germany & China.
As we look to the future, our vision is to continue growing and innovating, bringing new and exciting German experiences to Shanghai. We aim to strengthen the cultural bridge we have built and continue creating long-lasting memories for our attendees.
Our Services
Comprehensive Solutions for Exceptional Events
Event Concept Creation
Every memorable event begins with a unique concept.
At German Events, we specialize in crafting innovative event concepts that capture the essence of German culture and resonate with the local audience in Shanghai. Our team of creative professionals works closely with clients to understand their vision and translate it into a compelling event theme that engages attendees and leaves a lasting impression.
Marketing Strategies
Visibility is key to the success of any event.
Our marketing experts develop strategic marketing plans that maximize event exposure and drive attendee engagement. Leveraging a mix of traditional and digital marketing channels, we ensure your event reaches the right audience at the right time.
Venue Selection
The venue sets the stage for your event.
Our team conducts thorough research and site visits to identify venues that align with your event theme, size, and budget. We consider factors like location, capacity, facilities, and ambiance to ensure the venue enhances the overall event experience.
On-site Event Management
Execution is just as important as planning.
Our on-site event management team oversees every aspect of the event on the day, from setup to teardown. We coordinate with vendors, manage staff, troubleshoot issues, and ensure everything runs smoothly and on schedule.
Post-event Analysis and Reporting
Learning from each event is crucial for continuous improvement.
We conduct post-event analysis to measure the success of the event against set objectives. Our comprehensive reports provide insights into attendee feedback, event performance, and areas for improvement, providing valuable data for future event planning.
Additional Services
Creating a holistic event experience.
We collaborate with top-notch caterers to provide authentic German cuisine, and source high-quality entertainment that aligns with the event theme. Whether it’s a live band for Oktoberfest or craft workshops for the Christmas Market, we ensure every element of the event contributes to an unforgettable via additional services such as catering and entertainment.
Our Events
A Showcase of German Culture in Shanghai
Collaborative Success
Our Partners
F&B Partner
ZEITGEIST
When it comes to authentic German cuisine, we trust none other than Zeitgeist — Bavarian Eatery & Bar. As the number 1 German restaurant in Shanghai, Zeitgeist is our go-to partner for all things culinary at our events. Whether it’s the hearty meals at our Oktoberfest, the festive treats at our Christmas markets, or the gourmet offerings at our corporate events and caterings, Zeitgeist ensures our guests enjoy the best German food experience.
Management Partner
CITY MOMENTS AGENCY
Event management is a complex task that requires expertise and precision. That’s why we rely on City Moments Agency for all our event management needs. From event production and AV to staffing and consulting, City Moments Agency provides comprehensive services that enable us to bring our event concepts to life. Their expertise and reliability have been instrumental in the success of our events.
Sponsors & Clients
Strong Partnerships for Exceptional Events
What People Say
Words of Praise from Our Clients and Attendees
Testimonials
News
Insights and Updates from the World of German Events
Stay up-to-date with the latest news, updates, and insights from the event industry. Our blog features a range of topics, from event planning tips to industry trends, cultural insights, and behind-the-scenes looks at our events.
Our Media Reach
Engaging with Our Community Across Platforms
679,645
Foot-Fall at our Events
276,688
Sausages Served
110,542
German Events WeChat Followers
German Events is…
Creating Connections
In today’s digital age, connecting with our community across various platforms is crucial. At German Events, we leverage the power of social media to engage with our audience, share updates, and promote our events.
01. WeChat
With over 110,543 followers on our German Events WeChat Channel we have a strong presence on China’s most popular social media platform. Our WeChat channels serve as a direct line of communication with our community, allowing us to share real-time updates, event highlights, and engage with our followers.
02. Event Marketing
Our online campaigns are designed to maximize reach and engagement. With a total reach of over 679,640 for our Christmas Market Online Campaign and an impressive footfall of over 100,000 guests at the event, we have proven our ability to attract and engage a large audience. Our cross-platform marketing strategy ensures that our events get the visibility they deserve, making us a leading platform for German culture in Shanghai.
